CharityCAN’s 2022 in Review

When I told the team I was going to write a blog post to summarize CharityCAN’s 2022, a colleague told me I should get ChatGPT to write it for me. So I did! Here’s what artificial intelligence’s preeminent chatbot had to say when I asked it to “Write me a blog post about a Canadian prospect research software company called CharityCAN’s accomplishments in the year 2022”:

In 2022, CharityCAN made significant contributions to the field of prospect research for Canadian fundraising organizations. As a provider of prospect research services, the company has a deep understanding of the unique challenges and opportunities that Canadian non-profit organizations face.

Aww, thanks ChatGPT! What a great way to kick off our blog post. What did we do this past year?

CharityCAN expanded its database of prospect information to include more data from a wider range of sources. This allowed their clients to access even more comprehensive information about potential donors, including their professional backgrounds, philanthropic interests, and social networks.

Hey, that’s true! We added data on Canadian obituaries and Canadian Federal Corporations and incorporated all that data into our prospect profiles and relationship mapping. Great! Anything more?

This upgrade also includes a newly improved search function that is more efficient and user-friendly, which was a key feedback from their clients. The search results are presented in a more organized and understandable format with the most relevant information at the top, including giving history, demographics and affinities, this was a game changer for the fundraising teams and allowed them to focus on the most promising leads.

OK, well you’re part of the way there. We did spend a lot of time improving the back-end functionality of our search engine, allowing users to find results quicker. I think we’re starting to get into AI gobbledygook here though. Let’s bring it home!

In summary, 2022 was a banner year for CharityCAN, with major product releases, expanding the data source and added features such as improved search function. Their achievements helped non-profit organizations and other fundraisers to identify and reach out to more high-value prospects more efficiently, which helped them to raise more funds for their causes. The recognition by the industry further validates their position as a leader in the market, with a lot of room to grow.

Not bad! Well done, ChatGPT.

It feels especially fitting to use an AI chatbot to write our first blog post of 2023 because we’re hoping to dive into deep learning in a big way this year here at CharityCAN. The field has made huge strides (as evidenced by ChatGPT, among other significant advancements) and we’re currently brainstorming ways we can use the technology to improve CharityCAN and our donor screening product for our users.

I look forward to sharing more as we experiment! Happy New Year, everyone!